Monday, March 16, 2020
Cartography essays
Cartography essays Cartography is described by Webster's as the art of making maps, but how is it done? A cartographer doesn't just sit down and draw a map free hand. He has to have techniques and equipment to do the job right and accurately. Maps can be made in three different ways: cylindrical projection, conic projection, and azimuthal projection. These different ways vary the quality and the accuracy of the map. No matter how a map is made it is going to have geographic grids, which help us find and describe locations. These grids are affected in different ways by each of the projection methods. Cylindrical projections are the projections of the globe onto a cylinder. The easiest way to understand cylindrical projection is to imagine a paper cylinder wrapped around an illuminated globe. The lines from the globe are then projected onto the cylinder in shadows and can be traced. When that is finished the cylinder is slit and unrolled. The problem with cylindrical projection is that there are very few lines that are free of distortion. The lines that are closest to the part of the cylinder that touched the globe are going to be more accurate, while the ones farther out are less accurate. This makes countries like Greenland look humongous on a map, while making America look smaller then actual size. Conic projections are the projections of a globe onto a cone. The best way to visualize conic projections is to imagine a paper cone with its open end resting over part of an illuminated globe. The lines are put onto the cone the same way they were put onto the cylinder in cylindrical projection. Then the cone is slit and unrolled. If the cone was directly over the north (or south) pole, the meridians are projected as strait lines radiating straight from the pole, while the parallels appear as portions of the circle. Just as in cylindrical projection, only a few lines, the lines that exist at the points where the cone touches the ...
Saturday, February 29, 2020
A Study of Brand Image towards Customers Satisfaction
In the recent competitive world, brand image of any company is important such as products or service offerings. Business organization mostly considers brand image as one of the powerful tool and asset for their success. In this particular research proposal, Sainsbury organization is selected which is a retail organization in United Kingdom. This study deals with understanding the key underlying factors of brand image and perceived value on customer satisfaction and customer loyalty in Sainsbury retail organization. Customer loyalty as well as customer satisfaction is a widely accepted issues prevailing in the business organization. This is mainly applicable as marketing benchmark in case of checking over the performance of Sainsbury retail organization. It is imperative to demonstrate that if a consumer is satisfied with the products and services of the corporation then the customer can display loyal attitude towards the particular brand. This loyalty of the consumers towards the bra nd is reflected through the willingness of the customer to pay more, offer positive word of mouth and display of loyal attitudes and behaviors. As rightly put forward by (), success of organizations can be regarded as a direct consequence of the brand image and can be enumerated as an important characteristic of the present marketing strategy. Sainsbury's is a nationwide commercial corporation that offers financial services and is primarily a supermarket retailer; marketing food, clothing in addition to different home products. Sainsburyââ¬â¢s, the superstore is a part of the multi-national corporation J Sainsbury that serves the markets of both UK and USA. The Sainsburyââ¬â¢s superstore was first founded during the year 1869 by John James and Mary Ann Sainsbury and is considered as one of the longest standing major food retailing chain having 788 stores (Sainsburys.co.uk. 2016). Sainsburyââ¬â¢s, one of the largest operators of the supermarket chains in the United Kingdom, has more than 440 stores that stock more than 23000 products with more than 40% of the items carrying the Sainsburyââ¬â¢s brand. Again, the company Sainsbury has diverse chains that include the Sainsbury's Superstore, Sainsbury's Property Company and Sainsbury's Bank. In addition to this, there are JS Developments that operate in the markets of UK, while Star Market and Shaw's are located in the USA (Sainsburys.co.uk. 2016). The problem issues in the present research include assessment of the attitudes of the consumers within the limited period of 7 weeks and limited resources. Again, the present study includes a small sized sample of 100 participants; therefore, the current study might fail to represent the real vision of all the customers of the UK. Again, the sample selected through the non-probabilistic sampling might not adequately represent the customers of the Sainsbury and might also include the sampling errors that might prevent the learner from obtaining the real vision of the customers regarding the effect of the brand name on the customer satisfaction as well as loyalty. The present study intends to scrutinize theà loyalty of consumers to different brands and analyses and identifies different problems along with viable solutions that can be used by corporate units as strategic moves The rationale of the present research is to investigate the impact of brand image on the satisfaction of the customers as well as intention of customer loyalty. The present study can help in understanding the nature and characteristics of association between brand image and customer satisfaction and loyalty intention in the context of the operations of the supermarket chain of Sainsbury. The current study can assist the potential financiers, academic researchers, government units in gaining important insights into the nature of the association between the customer satisfaction and customer loyalty. As claimed by (Zameer et al. 2015), ââ¬Å"a successful brand image enables customers in identifying needs that mainly satisfies and differentiate brand from its nearest competitorsâ⬠. This is a term, name as well as symbol and any other features used for distinguishing from one company product to others. Branding procedures mainly adopts differentiation one individual cattle from applied marketing strategies. It is the exclusive set of relations especially present in the mind of clients concerning any brand situates and implied promises. Brand image is mainly developed with the help of advertising campaigns for consistent time and direct pricing of product. Moreover, Gurhan and Kandampully (2013) asserted that customer desires in purchasing products from supposed brand name and drawing concentration to their behaviors in certain situational perspective. Brand loyalty is the ideal measurement from the health of organization. Researcherââ¬â¢s reports that 5% increment in custo mer satisfaction produces profitability ranging from 25 to 95% in more than 14 industries. Competition takes place among the major key retailers like Tesco, Sainsbury as well as ASDA and Morrison. Competition is highly increasing for way to increase in attracting clientele. Diverse organization contain own individuality in popular brand in the UK marketplace. In this particular study, Sainsbury retail organization is taken into consideration who aims at adopting strategies for capturing elevated market share and enhancing buyer satisfaction level (Aaker 2012). Effects of brand representation on buyer satisfaction as well as faithfulness purpose in Sainsbury retail organization. This mainly refers to place of property as well as liability in association with brand name and symbol. According to Wirtz et al. (2013), brand fairness refers to exclusive cost of advertising compulsory by a particular product. It refers to the optimistic influence over product equity and occurs when customers are willing to spend more due to attractiveness in connection with products and services. One of the instance about brand as an equity type considers as law obligations for preservation of intellectual property. Brand equity can even be destroyed due to inappropriate management. For instance, poor client service inversely affects brand image leads towards decrease in the sales volume (Gurhan and Kandampully 2013). Brand values recognize producers as well as consumers with the help of deep-rooted legal organization. Most of the countries set up legal system for copyright and tackling through piracy. As opined by TuÃ
¡kej, Golob and Podnar 2013), product is a tradable creation having reliable quantifiable monetary worth. Sainsbury is scheduled in the index of FTSE 100. Customers having positive image will not be focusing mainly on temporary promotional offer but over the overall brand. There are major classifications of product equity named as brand alertness, professed quality as well as brand faithfulness and brand relations. Brand Awareness - It is single of the major determinants of product equity. It mainly indicates the ability of the possible clientele in recognizing as well as recalling other brand. It is important for the clientele that they should be conscious regarding the product worth and their buying choice at the same time. Brand with high awareness has higher level of probability in purchasing items at retail chain organization (Gurhan and Kandampully 2013). ââ¬Å"Brand Loyaltyâ⬠- It is solitary of the major solution factor of product equity having direct positive influences. It indicates that a personality purchases goods as well as services from same brand in comparison with other brands. Brand Associations - It is distinct as cordial connection between brand as well as memory. It is a composite thought, which mainly connections with one an additional like several episodes, facts as well as ideas and examples. It aims at generating knowledge of brand network. Perceived Quality - It mainly refers to the perception of clientele of advantage on largely quality of products and services. It is one of the types of tangible product in towards brand recognition. Particular brand perceived quality aims at generating values with the help of offering from purchase, charging premium prices as well as motivating members to the channels of distribution. As opined by Tu, Li and Chih (2013), ââ¬Å"satisfaction is the consumers fulfillment responseâ⬠. It is that judgment of merchandise and examination features having agreeable level of consumption-related satisfaction involving level of under-fulfillment. Similarly, So et al. (2013) stated that earlier studies on customer satisfaction emphasized on effects of prospect as well as performance and disconfirmation of potential. As mentioned by Severi and Ling (2013), customer expectations are mostly pre-trial beliefs in regard with product working through orientation position or contrast normal on the product appearance. There are different literatures present on customer satisfaction focusing on expectations as well as needs of customers. Some of the researchers emphasizes mainly on the capabilities of using innovation as well as advanced technology in enhancing customer services. Some others indicate in understanding the significance of companies for focusing on customer services. Company mostly adopt unique instrument for measuring the client approval. As per Selnes (2013), customer satisfaction assessment is one of the key mechanisms used by successful organizations in current financial system in and around the globe. Customer satisfaction measurement helps in holding the existing customer as well as providing directions on attracting the new customers in the competitive trade surroundings. As opined by Ryu, Lee and Gon (2012), dimension of customer satisfaction understand the extent of helping organization for bringing improvement in their customer services. It is noticed that content customers mostly advocate products and services to family and friends. Nguyen, Leclerc and LeBlanc (2013) summary their earlier ten scope of examine quality to five scopes mentioned below: Tangibles- Tangibles relates with various physical equipments like counters, lights as well as physical environments and computers. Reliability- Reliability concerns mainly with capability for performing the promised services on accurate form. Addition to that, it relates with ability of trouble solving as well as time limits and service rights of the clientele (Severi and Ling 2013). ââ¬Å"Responsivenessâ⬠- Responsiveness relates with enthusiasm to help customer, easily achievable in sequence as well as prompt services and responding demand of the clientele. ââ¬Å"Assuranceâ⬠- Assurance regards mainly to politeness, employee understandings as well as knowledge and their capability in stimulating confidence and trust especially to the customers (Muth, Ismail and Langfeldt 2012). ââ¬Å"Empathyâ⬠- Empathy connects with kind individual attention as well as individual repair and sympathetic of specified desires of the clientele (Severi and Ling 2013). Scholars enclose their own set of disagreement regarding the significance as well as significance of SERVQUAL model. On the contrary, Muth, Ismail and Langfeldt (2012) assert that SERVQUAL dimension applies by lot of scholars for assessing customer satisfaction in institutions like banking, hospitals, educations, hotels as well as telecommunications and restaurants. In this particular context, researcher mainly adopts SERVQUAL model for evaluating customer satisfaction level at the retailers in the countries. Due to elevated competition and other related environmental issues, customer satisfaction as well as examine quality becomes on one of the fundamental marketing strategy for business companies. It requires enough enhancing service quality for long-term sustainability as well as growth for dealing with the threats and challenges in the competitive environment (Severi and Ling 2013). Service quality is the extent that mainly concerns with service offered by Sainsbury organization in meeting or exceeding customer expectations. Service quality is complicated in nature for measuring the customer service providers from different backgrounds for equivalent services and products. The first model mainly examines in the quality of services as proposed by Martà nez and del Bosque (2013) focusing on three major factors like technical quality as well as useful quality and representation quality. In this particular representation, scientific quality refers as what is being delivered as well as functional quality indicates process of service delivery at the same time. One of the famous models for customer satisfaction measurement is known as SERVQUAL as future by Lee et al. (2015). It mainly focuses on examine quality as well as difference between customer expectations and their perceptions regarding purchase products or services. Examination quality assessment based upon evaluation on the examiner deliverance as well as service outcomes. It mainly asserts good scale of usage as well as assessment for quality services in Sainsbury retail organization. It is one of the selected meaningful tools for association of assessed specific services for confirming valid as w ell as reliable outcomes (Muth, Ismail and Langfeldt 2012). Researchers adopt this model for evaluating level of customer satisfaction at Sainsbury retail organization. In this regard, Kapferer (2012) have asserted that more than fifty prepared definition of product loyalty divided as behavioral as well as composite approach. In this study, researchers found more that 60% loyalty measures in behavioral terms. According to He, Li and Harris (2012), customer loyalty defines that ââ¬Å"a deep held commitment to repurchase or re-patronize a preferred products or services consistently in the near futureâ⬠. It constantly causes recurring product set purchase depending upon the situational influence as well as making efforts in having potential causes for switching behaviors. Few scholars suggest that adopting behavioral as well as attitudinal approach for providing influential meaning towards brand loyalty. Behavioral assessment corresponds with static result from dynamic decision procedures. It makes no particular attempt in recognizing the elements for essential brand loyalty buying as well as causal factors (Muth, Ismail and Langfeldt 2012). On t he contrary, attitudinal assessment relates feelings of customers for definite intentions such as willingness for recommending and repurchasing services or products. Addition to that, they added that Sainsbury retail organization obtains in order of repurchase intention at measuring client approval in the most appropriate way. It is important to understand the fact that optimistic product image contribute towards enhancing client loyalty and building strong brand image for the company. Brand representation is considered necessary for companies for gaining life customer loyalty leading to gear up organizational efficiency. According to Hameed (2013), store image associates relates directly with store satisfactions. Some of the other factors include social motives as well as relationship with clientele has contrary belongings especially on client faithfulness. This mainly considers committed relationships between organizations as well as customers for keeping well-built link between brand picture and client loyalty. A investigates by Chung, Yu and Shin (2015) establish that there is no significant link between satisfaction as well as loyalty. Corporate representation associates with other elements such as approval has no significant belongings on faithfulness. Reputation leads towards customer loyalty due to high level of trust in getting public relation. Researchers confirm that client satisfaction positively influences on customer loyalty. When a particular customer is happy with the brand, then customer will recommend it to others and will not switch to other brands. From most of the empirical researches, retail image verifies that customer satisfaction strongly affects loyalty intention like intention for repurchasing particular product (Muth, Ismail and Langfeldt 2012). It demonstrates that customers claims towards high-satisfied customers for becoming loyal for the business organization. The development of the conceptual structure illustrates the association between the benefits of the brand image, customer satisfaction, satisfaction of the customers and the loyalty of consumers (Muth, Ismail and Langfeldt 2012). The careful facets of the product image are essentially the useful, representative, communal, and empirical and emergence augments. The development of the hypotheses primarily based on the empirical evidences and the literature are as follows: ââ¬Å"H1: There exists a positive association between the advantages of the brand image and customer satisfactionâ⬠ââ¬Å"H2: There is a positive relationship between the brand image and the customer loyalty intentionâ⬠ââ¬Å"H3: There exists a positive association between satisfaction of the customer and the loyalty intentionâ⬠From the above reviewed literatures on product image, customer loyalty as well as client approval and any other relationships following the conceptual framework (Amin, Isa and Fontaine 2013). The above conceptual framework develops relationship among brand image benefits as well as customer approval and faithfulness meaning. Some of the careful factor of product image involves useful, symbolical and manifestation. As rightly put forward by John Kuada (2012), researches are essentially based on different underlying philosophical assumptions and valid research methods that are appropriate for the development of the knowledge in a particular study. The present segment on research methodology refers to different research procedures and the design that the learner can utilize in the current study. The research design refers to different strategies, instruments, tools and techniques for data collection and interpretation. In addition to this, the research methodologies and the design also explain different stages along with the processes involved in the study. As rightly put forward by Anderson and Shattuck (2012), the research philosophy can be categorized as positivism, interpretivism and realism that help in understanding the results as well as interpretations. The learner can adopt positivism that can help in introducing different subjects with the topic under consideration. The research of positivism refers to the study of the outcomes of the research with detailed research based on statistical techniques on matters related to the effects of the brand image and customerââ¬â¢s perceived quality on the overall satisfaction of the customers (Maxwell 2012). In this case, the researcher can select the research philosophy of positivism as the study involves future analysis of the impact of the brand image on the satisfaction of the customers with special orientation to the operations of Sainsbury. As rightly indicated by Millerà et al. à (2012), the research approach helps in providing an edge in the course of the discussion on effect of the brand image on the satisfaction of the customers and loyalty intention. The research approach essentially involves the inductive as well as the deductive approach for conduction of the research work. As opined by Pickard (2012), the deductive research approach stresses on the causality, whereas the inductive research approach refers to the process of investigation of new phenomena from diverse perspectives. The learner intends to adopt the inductive research approach for the purpose of testing the hypothesis and investigating the new phenomena based on research questions. The learner can consider the samples from more number of stores from different parts of the UK in order to validate different findings. Furthermore, the learner can consider a sample of 100 customers selected from six different retail outlets founded in London. A small sample of 100 customers can be taken into account owing to the time constraints as well as limited resources of the learner. In addition to this, diverse retailing brands are taken into consideration in the survey in a bid to ensure that the participants of the survey are from diverse backgrounds. However, the learner can take into consideration the non-probabilistic sampling that essentially involves the process of random selection. Furthermore, the leaner can also take into account the purposive sampling in the process of non-probability sampling that can help learner to select a predefined group with a specific purpose in mind (Fahy and Jobber 2012). As rightly put forward by Glanz et al. (2012), the primary and secondary data are two different types of data that require different types of skills as well as resources. Researchers in the social field can acquire data by getting it directly from subjects of their interest. The data hereby collected directly from the subject of interest from the field is known as the primary data. Researchers can acquire data on their own by way of surveys, interviews as well as direct observations. In addition to this, the researchers can also make use of the data that has been gathered by someone else. This is known as the secondary data. The secondary data can be collected from the official websites, published reports, journals and newspaper among many others. Therefore, for the purpose of the present study, the learner can also make use of both the primary as well as the secondary data (Jara and Cliquet 2012).à As rightly indicated by Ohà et al. à (2012), it is important to know the sources of the data to know the methods of collection of the data. The learner can take into account the process of sample survey for the purpose of the collection of the primary data required for the present research. The learner can frame the questionnaire containing the pertinent questions for the study and distribute the same to the target respondents of the survey with a request for reply. The responses to the participants gathered from the questionnaire can help the learner in acquiring the requisite data for the study. Again, the official websites, published reports, journals, books and newspapers can also become the sources of the secondary data for the present study (John Kuada 2012). The research work needs to be carried out in an appropriate manner by taking into consideration different ethical issues in mind. A research work needs to be conducted honestly and proper data needs to be used to accomplish the present research. The researcher can acquire primary as well as the secondary data and use it in the research work in an ethical manner. In addition to this, the learner can also take into account other ethical considerations that include objectivity that refers to the need of aversion of the bias in process of the experimental design, data evaluation, data interpretation, peer review along with the other important areas of research that have the need forà objectivity (Jara and Cliquet 2012). Furthermore, the learner also needs to incorporate the integrity in the research that refers to keeping promises as well as agreements, ensure conduction of the activities with sincerity, striving for consistency of actions as well as thoughts. The learner also needs to avoid errors and at the same time negligence and critically scrutinize their own work. In addition to this, the researcher also needs to keep good records of different research actions that include data collection, research design as well as correspondence with diverse agencies and journals. In addition to this, the learner needs to be open to criticisms from different quarters as well as innovative ideas. Moreover, the learner also needs to ensure the non-utilization of different unpublished data, procedures and results without prior permission. The learner also needs to acquire appropriate acknowledgement and credit for different contributions to the research and need to respect the patents, copyrights as well as other forms of intellectual property. Besides this, the learner also needs to be socially responsible and endeavor to promote both social good through the research that can prevent different social damages through research, public education as well as advocacy. The learner also needs to avoid discrimination among different respondents of the survey based on the race, ethnicity as well as other factors. Again, the learner also needs to be aware of the pertinent laws as well as institutional and governmental procedures that are applicable for the present research work. Nevertheless, the learner also needs to make it certain that the present work is used for academic purposes o nly and not for any commercial purposes. à The present research can direct the ways for the further research on the present topic. The areas for future research includes the procedures of handing the brand issues by different academic as well as market researchers, company and marketers. In addition to this, there remains scope for investigating the ways that can enhance the satisfaction of the consumers with the enhancement of the brand image and increase in loyalty of the consumers. Analysis of the strategies, empirical evidences and literature review Assessment of the Research methodology Data collection method- primary and secondary data Assessment and interpretation of data Aaker, D.A., 2012.à Building strong brands. Simon and Schuster. Amin, M., Isa, Z. and Fontaine, R., 2013. Islamic banks: Contrasting the drivers of customer satisfaction on image, trust, and loyalty of Muslim and non-Muslim customers in Malaysia.à International Journal of Bank Marketing,à 31(2), pp.79-97. Anderson, T. and Shattuck, J., 2012. Design-based research a decade of progress in education research?.à Educational researcher,à 41(1), pp.16-25. Brodie, R.J., Ilic, A., Juric, B. and Hollebeek, L., 2013. Consumer engagement in a virtual brand community: An exploratory analysis.à Journal of Business Research,à 66(1), pp.105-114. Chung, K.H., Yu, J.E. and Shin, J.L., 2015, February. The relationship among perceived value, brand image, customer satisfaction, and customer loyalty: The moderating effect of gender. Inà Proceedings of the 3rd International Congress on Interdisciplinary Behavior and Social Sciencesà (pp. 145-148). Fahy, J. and Jobber, D., 2012.à Foundations of marketing. McGraw-Hill Education. Glanz, K., Bader, M.D. and Iyer, S., 2012. Retail grocery store marketing strategies and obesity: an integrative review.à American journal of preventive medicine,à 42(5), pp.503-512. Hameed, F., 2013. The effect of advertising spending on brand loyalty mediated by store image, perceived quality and customer satisfaction: A case of hypermarkets.à Asian Journal of Business Management,à 5(1), pp.181-192. He, H., Li, Y. and Harris, L., 2012. Social identity perspective on brand loyalty.à Journal of Business Research,à 65(5), pp.648-657. Jara, M. and Cliquet, G., 2012. Retail brand equity: Conceptualization and measurement.à Journal of Retailing and Consumer Services,à 19(1), pp.140-149. John Kuada, 2012.à Research methodology: A project guide for university students. Samfundslitteratur. Kapferer, J.N., 2012.à The new strategic brand management: Advanced insights and strategic thinking. Kogan page publishers. Lee, D., Moon, J., Kim, Y.J. and Mun, Y.Y., 2015. Antecedents and consequences of mobile phone usability: Linking simplicity and interactivity to satisfaction, trust, and brand loyalty.à Information & Management,52(3), pp.295-304. Mackey, A. and Gass, S.M., 2015.à Second language research: Methodology and design. Routledge. Martà nez, P. and del Bosque, I.R., 2013. CSR and customer loyalty: The roles of trust, customer identification with the company and satisfaction.à International Journal of Hospitality Management,à 35, pp.89-99. Maxwell, J.A., 2012.à Qualitative research design: An interactive approach: An interactive approach. Sage. Miller, T., Birch, M., Mauthner, M. and Jessop, J. eds., 2012.à Ethics in qualitative research. Sage. Muth, A., Ismail, R. and Langfeldt Boye, C., 2012. Customer Brand Relationship: An empirical study of customersââ¬â¢ perception of brand experience, brand satisfaction, brand trust and how they affect brand loyalty. Nguyen, N., Leclerc, A. and LeBlanc, G., 2013. The mediating role of customer trust on customer loyalty.Journal of service science and management,à 6(1), p.96. Oh, L.B., Teo, H.H. and Sambamurthy, V., 2012. The effects of retail channel integration through the use of information technologies on firm performance.à Journal of Operations Management,à 30(5), pp.368-381. Pickard, A., 2012.à Research methods in information. Facet publishing. Ryu, K., Lee, H.R. and Gon Kim, W., 2012. The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions.International Journal of Contemporary Hospitality Management,à 24(2), pp.200-223. Sainsburys.co.uk. (2016). [online] Available at: https://www.sainsburys.co.uk [Accessed 17 Aug. 2016]. Selnes, F., 2013. An examination of the effect of product performance on brand reputation, satisfaction and loyalty.à Journal of Product & Brand Management. Severi, E. and Ling, K.C., 2013. The mediating effects of brand association, brand loyalty, brand image and perceived quality on brand equity.à Asian Social Science,à 9(3), p.125. So, K.K.F., King, C., Sparks, B.A. and Wang, Y., 2013. The influence of customer brand identification on hotel brand evaluation and loyalty development.à International journal of hospitality management,à 34, pp.31-41. Tu, Y.T., Li, M.L. and Chih, H.C., 2013. An empirical study of corporate brand image, customer perceived value and satisfaction on loyalty in shoe industry.à Journal of Economics and Behavioral Studies,à 5(7), p.469. TuÃ
¡kej, U., Golob, U. and Podnar, K., 2013. The role of consumerââ¬âbrand identification in building brand relationships.à Journal of business research,à 66(1), pp.53-59. Wirtz, J., den Ambtman, A., Bloemer, J., Horvà ¡th, C., Ramaseshan, B., van de Klundert, J., Gurhan Canli, Z. and Kandampully, J., 2013. Managing brands and customer engagement in online brand communities.Journal of Service Management,à 24(3), pp.223-244. Zameer, H., Tara, A., Kausar, U. and Mohsin, A., 2015. Impact of service quality, corporate image and customer satisfaction towards customersââ¬â¢ perceived value in the banking sector in Pakistan.à International Journal of Bank Marketing,à 33(4), pp.442-456.
Thursday, February 13, 2020
Prove the The Great Flood in the Holy Bible is the truth using science Research Paper
Prove the The Great Flood in the Holy Bible is the truth using science - Research Paper Example According to the Bible, Noah and his three sons survived the flood in a wooden ark, along with hundreds of animals representing every species on earth. All other living beings perished, and the ones surviving today are all descendants of the survivors of the Great flood. Described in great detail in the Book of Genesis (6-9), this event has witnessed ample speculation from all quarters of the world, and scientists and explorers have set out to unveil its mysteries. Through this paper, I intend to prove in light of sound scientific evidence, that the Great flood cited in the Bible is a real event that occurred thousands of years ago, and that Noah and his ark really existed. Keywords: Great flood, Noah's Ark, fossil graveyards, coal beds, Polystrate Fossils, Coconino Sandstones , Genetic pool, Mt Ararat The "Great Flood"- In Light of Scientific Evidence The Holy Bible states that God wished to wipe out all sin from the surface of the earth and that all humans were subjected to Godâ⠬â¢s wrath except a few who were righteous. A great flood destroyed every living being on earth, while Noah and his family survived in a huge wooden ark, which he built with God's guidance. A pair of every animal, male and female, was taken to safety in the Ark, while rain lashed on earth for a period of forty days and forty nights. ââ¬Å"In the six hundredth year of Noah's life, in the second month, the seventeenth day of the month, the same day were all the fountains of the great deep broken up, and the windows of heaven were opened. And the rain was upon the earth forty days and forty nightsâ⬠(Gen. 7:11-12, New International Version). Noah's three sons Shem, Ham and Japheth, along with a few others, survived the flood, and mankind was repopulated from them. The Bible further cites that Noah's ark rested on Mount Ararat after the flood waters subsided. In view of this revelation, innumerable scientific expeditions have explored the Ararat mountain range in Asia Minor, in s earch of Noah's Ark. An object resembling a ship's bow has already been found, jutting out of mud and lava atop the mountains. The Turkish Air Force was the first to notice this object. Porcher Taylor, a professor at the University of Richmond confirmed its presence, after a long period of study through satellite imagery. Surprisingly, the dimensions of this object perfectly correlate to the dimensions of Noah's Ark described in the Bible. Following this discovery, many other expeditions have investigated the area, unearthing wood, anchors made from stone, and other remains of what might have been an ark. No matter how spell bounding such a discovery may seem, it is imperative to decipher the events of the great deluge in light of scientific evidence and data from recent expeditions. In order to prove that the great flood was an actual reality and not just a mythological event inscribed in ancient literature, I wish to put forth the following conditions, which if true, refute all po ssible arguments against the possibility of the great flood: 1. Fossil evidence suggesting fossilization under rapid conditions 2. Geological evidence of a global flood 3. Evidence of abundant water, enough to cover the surface of the Earth 4. Genetic dead-end due to lack of genetic
Saturday, February 1, 2020
Opinion on Philosophical Theories Essay Example | Topics and Well Written Essays - 500 words
Opinion on Philosophical Theories - Essay Example As the discussion stresses free will helps people to achieve desires by controlling their target environment at any given time. The people must be aware of the realties that exist in that environment in order for them to exercise free will and control. The responsibility that comes after exercise free will is used to measure the amount of control that has been achieved. It dictates the extent a person has exercised control. Responsibility and control define free will and determinism, but they are done with consciousness featured in existentialism as proposed by Jean Paul Sartre.From the study it is clear thatà majority of people in the society do not interfere with private actions of certain people because of their positions in the government in fear confrontation by the rule of the law. The will of an individual should not be ignored in favor of general will, but it should not be a determinant factor for implementing particular actions. The will of a person to keep his or her priv ate affairs from the public domain does not subdue them to any rule of the law. Liberalism is meant to protect any person from tyrannical requirement based on provisions of the constitution as long as the affairs do not interfere with the interests of the public. A person is free to pursue their private affairs according to Classical Laissez Faire and limit the government or the power of the majority from any forced imposition.
Friday, January 24, 2020
William Morris Essay -- Visual Arts Paintings Art
William Morris William Morris (1834 ââ¬â 1896) was perhaps the most important British decorative artist of the 19th century. A prolific designer, craftsman and decorator, his work and ideas have had a major influence on the development of modern interior design. William Morris was one of the most influential figures in the Victorian and Edwardian art world. As a young man at Oxford he became involved with the Pre-Raphaelite movements, mixing with such artists as Dante Gabriel Rossetti, William Holman Hunt and Edward Coley Burne-Jones. Always a man of innovation, Morris soon tired of the subject matter and philosophy of the Pre-Raphaelites. His desire for social reform was also an important factor in his artistic growth and he moved on from painting to the creation of textiles, wallpapers, stained glass and highly decorative furniture. He also set up the Kelmscott Press as a medium for his writing and elegant book design. With Edward Burne-Jones, he set in motion the highly influential Arts and Crafts Movement ââ¬â thereby implementing an incredible change in the vision of British art. William Morris Colours Duck Egg, China Blue, Morris Green, Weld Yellow, Chalk White, Red Ochre and Madder Red. Inspired by the large collection of Morrisââ¬â¢ work in the Victoria and Albert Museum, these paint shades and their names are evolved from colours he used in many different media, involving interior decoration, furniture and textiles. Tulip and Willow Design This design was for Morrisââ¬â¢ s...
Wednesday, January 15, 2020
Finding Inner Peace Essay
Being at peace with oneââ¬â¢s inner self sounds inviting but some aspects of many different religions can be hard to grasp at times. While most religions influence others, some have ideas and beliefs from sources unknown. Hinduism and Budhism are two of many religions. Having many similarities, their differences are what make them unique. Hindus have many gods, polytheism, and Buddhist believe in finding oneââ¬â¢s inner peace. They both focus more on oneââ¬â¢s inner self rather than on religion itââ¬â¢s self. The word Hinduism came from a Persian word ââ¬Å"Sindhuâ⬠that relates to the Indus River that is located in northwest India. Arabs, Persians, and Afghans were the first to use the word Hindu to describe those coming from the area around this river. (Tillman and Cason 09) Some historians say that Hinduism can be traced back to the ancient Indus Valley civilization which would make Hinduism over 4,000 years old, which makes it extremely hard to say when it actually began. Most historians divide Hinduism into many overlapping periods in history. The first period is pre-Hindu. Pre-Hindu dates around 2000 B. C. and not much is known other than evidence says that is religion was centered on fertility gods and water quality. Between 2000 and 1500 B. C. , a new religion began to emerge in India, Vedas. This religion was sacrificed-based and centered around fire. They gave up animals as sacrifice for in turn their gods, devas, and would give good crops and wealth. The next era of Hinduism is called classical Hinduism and began sometime around 500 B. C. During this period is when many new gods, goddesses, and rituals emerge that are based on earlier practices. At this time is when being devoted to the god or goddess of ones liking started. (patheos. com, Hinduism Beginnings) Hindus believe in multiple gods and reincarnation. With that said, a god can be any living organism. A god can be even a fire or storm. It is said, that in the Hindu religion there are 330 million gods (Tillman and Cason 09). There is no one that can worship all these gods at once, so the individual choose just one god to serve. Triune godhead is the name given to the three aspect of the Supreme Reality. The Supreme Reality is the Brahma, Vishnu and the Shiva. The Triune godhead is also known as the Trimurti or the trinity. The Trimurti godhead is the head of all the gods because of what it represents. The Brahma is the creator god, Lord and Father of all things and represents birth. Vishnu is the preserver of the universe and represents life and the Siva is the creator of power and represents destruction and death. Reincarnation means rebirth or how the soul leaves the body and begins a new life in another body. The Samsara, the cycle of life is said to be the core religion belief of the Hindu religion. Under the cycle of life there are four ways that you can reap the Samsara. There are the Dharma, Artha, Kama and the Moksha. Dharma is the moral code that sustains the Hindu ociety. The Dharma is thought to be a duty and righteousness and observes the caste which is the social group of oneââ¬â¢sââ¬â¢ birth. The Dharma is the natural universe of law that enable human to be happy and to save one self from suffering and degradation. It is also known as the Law of being that things cannot exist without. Artha is the life cycle of material profit or possession. This cycle of life have to do with politics and commerce which is the means to sustain human activity. In the Hindu society they do not believe that the pursuit of wealth corrupt the soul. A ouse holder requires wealth, because he has to perform many duties for his family. The life cycle of Artha includes achieving widespread fame and elevates social standing for the individual. Kama is the life cycle of desire; it is understood to also mean sexual desire. Kama can mean liberation and happiness in life or it can lead to great hindrance for the individual. Sexual activity is an obligatory duty and not to be use for just enjoyment. The sensual nature of human is important to the Hindus for they do not believe that sex is bad. Sexual relationship outside of arriage is not permitted. Kama is not only for desire but it can also be for other pleasure in your life such as culture art (Jayaram 09-10). Moksha is the spiritual release of life. Moksha is the end of death and rebirth. Hindus believe that the soul passes through this cycle and how you live the previous life will determined your incarnation. Moksha can be achieve through many lifetimes, this process require a loss of life and things in life. Karma is also needed for this cycle to balance the fulfillment of a person duty (Tillman and Cason 09). Buddhism, however, beliefs are enlightenment, personal peace, and love and compassion without attachment. Buddhism evolved from the beliefs and teachings of Siddhartha Gautama. Siddhartha Gautama, who was originally a Hindu, was born a prince in 623 B. C. in Lumbini, India and became ââ¬Å"the Buddhaâ⬠. He began to see that his only obstacle was his own self. His first sermon was in deer park near Benares, now called Varanasi (Tillman and Cason 09). There are 2 main expressions of Buddhism; Theravada expression and Mahayana expression which represent the north and southââ¬â¢s adaption to Buddhism. Theravada expression, the lesser vehicle, is the southern viewpoint. This expression comes directly from Buddha and his original followers. Theravada Buddhistââ¬â¢s main goal is to reach arhat. Arhat means perfect saint. Theravadas do not believe in a god. They believe that the universe creates and recreates itself a million times a second (Tillman and Cason 09). Theravada expression also teaches that not every one can practice Buddhism. Mahayana expression, on the other hand, believes anyone can reach enlightenment and reach it in one lifetime unlike many as the Theravadas believe. Mahayana help people become bodhisattva, living saints. Both Theravadas and Mahayanas accept the Pali canon and Tripitaka as scripture. One of the core beliefs of Buddhism is the belief in the Four Noble Truths. These truths, laid out by Siddhartha, are the beginning of understanding. According the the Four Noble Truths, life is suffering. Suffering begins at birth, illness is suffered through life, and fear of death also brings suffering. The cause of human suffering is desire, or ââ¬Å"tanha. â⬠Our desires cause us suffering because we want what we cannot have. In order to remove suffering, one must remove desire. The way to remove desire is another doctrine of Buddhism ââ¬â the Eightfold Path. The Eightfold Path provides a eioght parts that allow a human to remove their misery. The eight parts are as follows: right understanding, mindedness, speech, action, livelihood, effort, meditation, and emancipation. Another doctrine of Buddhism is the Golden Mean, a philosophy expressed by Siddhartha. It is the middle of the path of no extremes, and focuses on moderation. Hinduism and Buddhism have many similarities, having both originated in India. Hinduism and Buddhism are more philosophical than religious, and describe an all encompassing philosophy and define existence itself. Both religions have their own versions of Tantra, and believe in certain spiritual practices like meditation, concentration, cultivation of certain bhavas or states of mind. The cycle of death and rebirth, governed by Karma, is referred to as samsara. According to Hinduism, the soul is immortal, while the body is subject to birth, decay, old age and death The Buddhist definition of right conduct and personal obligations, dharma is the path which must be taken to escape the suffering of worldly life. Dharma defines correct living for a Hindu. The practice of Yoga is intimately connected to the religious beliefs and practices of both Buddhism and Hinduism. They both emphasize compassion and non violence towards all living beings. Alike and different all at one time; the main point is to find oneââ¬â¢s true self and find inner peace. Hinduism dates back thousands of years and Buddhism can be pin pointed. Yet, each religion has a very similar message. Doesnââ¬â¢t every religion have a similar message when it comes to life? Live in peace and harmony, and find happiness in whatever you do.
Tuesday, January 7, 2020
The Death Of Ivan Ilyich And Metamorphosis - 946 Words
When a story is written, characters may be the most important aspect to consider. Without the characters, and the events that happen to them, the story would no longer have any point. When reading The Death of Ivan Ilyich and Metamorphosis, there are many parallels between the main characters. Ivan and Gregor both considered burdens on their families. The indirect characterization in each story, allows the reader to gradually follow the changing attitude of the main character, leading up to their death. Ivan Ilyich is introduced as a working man liked by them all, although from the start you understand that he is dead (Tolstoy). This differs from Gregor s story where he is introduced as being transformed in his bed into a horrible vermin, and the readers do not know that Gregor is eventually going to die in the story(Kafka). In the beginning of each story both men are likeable. The indirect characterization allows the reader to analyze the behavior of each character to further understand their personality. Ivan is known as a man who places heavy importance on work. This is known early into the text. Gregor is very similar in this aspect as his own mother states to his employer, The lad only ever thinks about the business(Kafka). Ivan felt the whole interest of his life now centered in the official world, creating a similar mindset with Gregor(Tolstoy). It is not until later in the text that the reader understands what a toll this takes on the family life. GregorShow MoreRelatedThe D eath Of Ivan Ilych By Leo Tolstoy And Franz Kafka s The Metamorphosis1103 Words à |à 5 Pagesout because their plot is both driven by the central character, but also the effect the minor character has on both the central character and the overall plot, those works being ââ¬Å"The Death of Ivan Ilychâ⬠by Leo Tolstoy and Franz Kafkaââ¬â¢s ââ¬Å"The Metamorphosisâ⬠. ââ¬Å"The Death of Ivan Ilyichâ⬠by Leo Tolstoy is about a man (Ivan) in middle age who has lived a ââ¬Å"most simple and most ordinary life and therefor the most terribleâ⬠(pg. 1446). He spent his life climbing the social ladder, he married a woman becauseRead MoreEssay about dance5531 Words à |à 23 PagesBalthasar de Beaujoyeulx Answer Key: D Question 21 of 25à à à à à Score:à 2à à à (of possible 2 points) Who rose to prominence in the French court thanks to his talents as a dancer, violinist and composer, and dominated the Paris Opà ©ra from 1672 until his death in 1687? à A. Pierre Perrin à B. Peirre Beauchamp C. Jean-Baptiste Lully à D. Claude Balon Answer Key: C Question 22 of 25à à à à à Score:à 2à à à (of possible 2 points) Who was to become the 18th centurys most aggressive proponent of the
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